TEAM

CREATIVES:
Adrian Preda - Creative Director Adrian Poenaru - Group Creative Director Alina Nicolescu - Art Director

STRATEGY&RESEARCH:
Loredana Nastase
CLIENT SERVICE:
Raluca Sultan, Alina Tatar
A/V PRODUCTION: Monica Garbur

PRODUCTION HOUSE:
Carlo Production
DIRECTOR: Radu Munteanu
DOP: Tudor Lucaciu
SOPUNDTRACK: Yama Studios

PAGINI AURII:
Iulian Boanta - Marketing Coordinator Monica Popescu - Marketing Coordinator Assistant
Moshe Yaniv - Deputy General Manager


 

"I am looking for a solution in the Golden Pages. May be the flowers? A good restaurant? A holiday on an exotic island! Nothing of all these can keep her mouth shut. The divorce! That will be a peaceful solution.and.I could be free again! That is what I want! But even dead she won't let me go! Hmmm!"

Boom! And the poor nagged guy shuts the Golden Pages with a noise like a shut. At the fifth try, the poor guy finds the solution to calm down his wife who can come first if the nagging would be a race.

Where did everything start?
A simple creative concept is the base of the new advertising campaign made by Graffiti BBDO for the Golden Pages. Do you need a helping hand? You can't make it anymore? Well, you can find the solution in Golden Pages. May be the Solution- like the main character played by Cristian Motiu did. Liliana Baclea, the actress who played the nagging wife, could be in trouble if some nagged humourless men would recognize her on the street. On the shooting day, it was like this: quickly and efficiently thanks to director Radu Munteanu. In the Carlo Production studios an entire team "builds" carefully a piece of an ordinary family's life. The result is a thirty seconds story with an open end. After the packshot, we count on your generous imagination to decide what it becomes of the nagging wife.

(c) 2003 Graffiti BBDO. Legal Terms