|
TEAM
CREATIVES:
Dana Cavaleru – Copywriter
Cosmin Ezaru – Art Director
Adrian Preda – Creative Director
CLIENT SERVICE:
Mihaela Teodor
PHOTO PRODUCTION:
Radu Teodorescu
PHOTOGRAPHER:
Corina Olaru
HAT Romania:
Doru Oraselu – Marketing Manager |
|
|
|
The Samsung-Nike partnership is suggested through a metaphor inspired by the visual similarity between an open Samsung mobile and Nike logo. An elegant way to communicate the fact that the purchase of any Samsung mobile means a discount on buying any Nike product. This strong visual concept is accompanied by a simple headline that announces the promotion.
|
